I have just discovered that my broadband provider Comhem has ripped me off (Comhem lurade mig på pengar)*. Instead of lowering their prices, they invented a new service identical to the one I had, and made it possible to “upgrade” to that service for free. And then they didn’t tell me about it. I found out by randomly looking at their homepage, trying to find information about how to change my adress.
For the better part of a year (I belive) they have charged me about €9 (perhaps $10) per month more than the service costs, because I didn’t actively ask for the lower price. When challenged their reply was that I payed for what I originally signed up for and that this was a new offer. It didn’t matter that the new offer was exactly the same and changing came at no aditional cost.
I’m astonished how a company can decide to do something like this. It can only hurt them in the end, because, what they do, in effect, is punishing their loyal customers.
I terminated my contract with them (but for other reasons) today, and I would prefer not to have anything to do with them in the future.
* Yes, I decided to be infatile and punish them with a google bomb, it’s not very likely to affect anything, but what the hell.